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EXPERIENTIAL ACTIVATIONS & POP-UP SHOPS

From award-winning theatre to headline-grabbing brand activations, Scene2 creates environments that audiences don’t just watch — they step inside

Let’s Build Your Experience ›

At Scene2, we specialise in the design and production of experiential marketing environments that transform campaigns into powerful, memorable brand encounters. Our role is to translate strategy and creativity into meticulously delivered experiences — ensuring your audience doesn’t just see your brand, but feels part of it.

THE STRATEGIC VALUE OF EXPERIENTIAL MARKETING

In a saturated digital landscape, live experiences remain one of the most effective ways to forge authentic brand connections. Experiential activations invite participation, creating emotional resonance and driving both loyalty and advocacy.

Our production approach combines:

  • Narrative-led design – environments structured with storytelling at their core.

  • Technical excellence – scenic construction, lighting, AV, and interactive integration delivered seamlessly.

  • Brand alignment – every element engineered to support campaign objectives and measurable outcomes.

Whether delivering a global product launch, large-scale activation, or targeted pop-up, we provide the expertise and infrastructure to ensure flawless execution.

TRUSTED BY GLOBAL BRANDS

Our work has supported leading international names, including Absolut, EE, Asics, and Coca-Cola, in delivering brand activations that set benchmarks in the industry.

Selected Case Studies

  • Absolut Townhouse – a multi-storey brand immersion that redefined the consumer cocktail experience.

  • EE Learn Live – interactive brand education for live audiences, merging learning with engagement.

  • Asics Pop-Up – a high-energy activation designed to mirror the brand’s athletic spirit.

  • Coca-Cola CCEP – immersive spaces that elevated storytelling into a live brand journey.

WHY PARTNER WITH SCENE2

  • Proven expertise – decades of experience across immersive and branded environments.

  • Trusted delivery – working with world-leading brands and agencies.

  • Creative and technical unity – design thinking combined with technical mastery.

  • Scalable solutions – from boutique pop-ups to warehouse-scale productions.

We are more than a build partner; we are a strategic production collaborator committed to advancing your brand objectives through experiential marketing.

Whether you’re developing an Experiential Activation or a Pop-Up Shop, Scene2 can help. We’ll bring your story off the page and into the real world

Start your project ›