HP Dragonfly – Sculptural Product Launch

Product Launch Sculptural Prop

The Brief

To support the launch of the new HP Dragonfly Elite laptop, The Department asked us to produce a giant dragonfly inspired sculptural installation to tour high footfall train stations around the UK.

Our Solution

The challenge for this project was to recreate the delicate nature of a drogonfly’s wings on a large enough scale to standout in busy Uk train stations. 5mm clear acrylic sheets were printed, spray painted, & laminated with a sheet of dichroic film to produce the “shimmering” effect of a dragonfly’s wings. In addition, CNC cut Dibond circuitry with a glitter spray painted finish was attached to the reverse to add a technological “layer”. Addressable LED tape was programmed & embedded in the perimeter of each wing to add movement & light to the sculpture. The laptops were displayed on bespoke plinths with rotating magnetic levitation devices to highlight the #lighterthanair nature of the device.
“We are so proud of the production values on this product launch set for tech giants Hewlett Packard.  It mixes beautiful craftsmanship with theatrical trickery in displaying a floating laptop.  We are so proud of the teams attention to detail in the finish ”
Susan Walker

Creative Director , Scene2 Ltd

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